Attract more car buyers with smarter auto dealership marketing

Increase unit sales and
revenue for your auto dealership.
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Let’s chat about growing your auto business

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Your trusted
automotive marketing partner for growing
auto dealership revenue

Marketing vehicles today takes a lot more than running the occasional promo. Between changing finance offers, trade-in events, inventory shifts, co-op rules, and digital ad platforms that never stop evolving, keeping everything on track can be tough. Most dealership teams don’t have time to manage campaigns across Google, Meta, and YouTube, let alone build compliant creative, submit reports, and make sure every model is covered. As a result, ad budgets don’t get used efficiently, and co-op refunds often fall short.

Buzz Marketing is a Canadian marketing company based in Kelowna that helps car dealerships market vehicles more effectively. We build auto dealership marketing campaigns based on what your store needs right now. That could mean promoting a manufacturer's offer, clearing out aging inventory, highlighting trade-in opportunities, or increasing attention on used vehicles. Every campaign is designed to meet brand requirements and make full use of your co-op budget. Our team handles the creative, setup, and reporting, so your staff can stay focused on closing deals.

Meet Your Team

Lead
Generation

We focus on generating the types of leads that matter most to your dealership. We help dealerships generate more of the leads that drive sales. Our strategy includes running specific marketing campaigns for trade-in leads and finance leads, using lead capture tools that make it easy to collect buyer information and respond quickly. With the right marketing tactics and audience targeting, we help you increase lead generation, drive your website traffic, and keep your sales funnel full.
A silver electric car driving on a winding road in a desert landscape.

Co op Ads
& Reporting

Most OEMs offer co-op programs that give you money back for advertising certain models. We create campaigns that follow the brand rules and highlight the vehicles that qualify. When the ads finish, we put together clear reports with everything you need so that you can get the full refund. This helps you get the most from your co-op budget and keeps the process simple. You can focus on selling cars while we handle the marketing side of things.
interior of a modern car, highlighting a steering wheel, dashboard with a display screen, and seats in a light gray color, all set against a backdrop of mountains.

Branding and
Graphic Design

Your ad graphics should work hard for every campaign. We create high-quality designs each month for promotions, sales events, special offers, and other dealership deals. Every creative is sized for your website and social media platforms, making it easy to keep your branding consistent across channels. These professional, on-time designs support your automotive marketing strategies, improve the customer experience, and help your dealership stay top of mind for buyers.
A blue Chevrolet pickup truck driving on a dirt road surrounded by trees and mountains. Dust is being kicked up behind the vehicle.

Youtube
Ads

YouTube is one of the best ways to get in front of car buyers before they make a decision. We target the right audience by looking at search history, location, interests, and other signs that they’re ready to buy. By choosing the right keywords and ad placements, we make sure your ads show up at the right time. Using proven automotive marketing strategies and effective marketing tools, we help you build trust and bring in more qualified leads.
A sleek gray SUV parked in front of a modern building, surrounded by green landscaping and a clear blue sky.

Finance
Advertising

Financing offers are often what get buyers to take the next step. We create ad campaigns that highlight current models with low interest rates, cashback offers, or flexible payment plans. These ads are designed to appeal to budget-conscious shoppers and make monthly costs feel more approachable. We build clear, on-brand frames and creative that match your inventory and incentives. With the right messaging in place, financing ads help you attract more qualified leads and convert browsers into buyers.
A black GMC pickup truck parked on a rocky landscape, with mountains and a cloudy sky in the background.

Trade-in
Advertising

Trade-in incentives are a great way to bring in qualified buyers. We run ongoing campaigns that feature vehicles currently on your lot, along with any trade-in offers you have available. These ads help attract shoppers who are ready to upgrade and are actively looking for their next vehicle. We make sure your messaging is clear, consistent, and up to date so buyers know what’s available and how to take the next step. It’s a smart way to drive more leads.
A red SUV parked on a street beside a building with large windows and a brick wall.

Dynamic
Inventory Advertising

Your inventory changes fast, and your ads should keep up. We create dynamic campaigns that automatically update based on what’s listed on your website. When you add a vehicle, an ad is created. When it sells, the ad is removed. We also refresh your banners each month to highlight current promotions and deals. These campaigns help you reach in-market shoppers who have already shown interest, making it easier to turn clicks into leads and leads into customers.
A blue SUV parked on a dirt road with mountains in the background.

Drive your auto
dealership marketing into the fast lane

Book your strategy session
01

Automotive Industry Expertise

We’ve worked with dozens of dealerships and know what it takes to run smart, results-driven campaigns in the automotive space. From co-op ad creation to final reporting, we understand the full process and know how to set things up to maximize your refund. Our team is experienced in working with different OEMs, building compliant creative, choosing the right target audiences, and writing sales-oriented ad copy.
  • Familiar With OEM Processes
  • Built for Co-op Compliance
  • Proven Sales Strategies
Book your strategy session
02

Built for Dealers

We create reports that help you get the most out of your co-op budget. Everything is clear, complete, and built to give you the best chance at a full refund. Our team understands what brands expect and how to build campaigns that align with those standards. More importantly, we work with your goals in mind and know how to navigate the co-op system to help you get the strongest co-op return on your ad spend.
  • Reporting done for you
  • Maximize Co-op Refunds
  • Supporting Dealer Success
Book your strategy session
03

Current and Competitive

We stay up to date with changes across Google, Meta, Performance Max, and Conversion API, so your campaigns never fall behind. When new features roll out, we’re quick to learn, test, and apply what helps you get better results. You don’t have to track every update or figure it out on your own. We make sure your marketing keeps up with the industry, so you stay competitive and get the most out of every campaign.
  • Up To Date
  • Smarter Campaign Tools
  • Stronger Ad Performance
Book your strategy session
04

Deadline-Driven Team

We know how fast things move in automotive, especially at the beginning of the month. Our team prioritizes your dealership's work so campaigns go live on time and nothing gets delayed. When new offers come in or creative needs to be updated, we’re ready to act quickly. You can count on us to stay responsive and keep things moving. We help you stay on schedule and get the most out of your monthly ad budget.
  • Fast Monthly Launches
  • Quick Turnaround Times
  • Campaigns Ready On Time
Book your strategy session

Featured case studies

See how we help businesses grow with smart, strategic marketing.
Our case studies highlight real results and the work behind them.
see more case studies

What our clients are saying

Strong marketing helps businesses grow, and our clients have seen the difference.
See what our clients are saying about working with us and how it’s made a difference for them.

Exceptional company. Their website and re-targeting ad strategy increased our sales by 67% in the first year! And the email marketing campaign his team created added priceless value to our bottom line. Mark and his crew are top notch.

Son Creek International Transport

The Buzz team have helped our dealership with some great advertising and online marketing. The leads are rolling in and we have a nice “buzz” in the showroom. Totally get where you got the company name from!

Buy Direct Truck Centre

Buzz Marketing is a strategic and innovative powerhouse, seamlessly integrating captivating content to engage and deliver impressive results

Urban Concrete

Buzz Marketing is a great team. They have an amazing group of people, with the right processes in place to make your marketing a breeze. Give them a call if you need help with marketing your business!

Valleywide Custom Builders

The Buzz team is AWESOME! We love working with them and the punctuality that they all have as a whole does not go unnoticed. We look forward to working with them for the long run, thank you for making our lives easier!

Zahra Salon & Spa

Barry is great to work with and Buzz Marketing helped keep our SEO on track and easily handled our regional Google Ads.

858 Graphics

The team at Buzz marketing are excellent. They helped with my Google marketing campaign when I started my home inspection business and they have been great to work with. All my questions are answered in a timely manner and their level of knowledge and professionalism is exceptional. I highly recommend Buzz Marketing

McZak Inspections

We have worked with the BUZZ team for over 6 years now, and together we’ve put together an amazing website, done some awesome marketing and a fantastic video we run on YouTube as a commercial. Professional, responsive and collaborative, I love the way the BUZZ team works.

Knox Mountain Dentistry

I have been working alongside the BUZZ team for about 10 years now and they have been a true pleasure to work with. From developing our new website, to brainstorming new marketing campaigns and Google ad strategies. The Team at BUZZ are always willing to take the extra time to get to know exactly what my ideas are and how to improve on them and actually implement them. Looking forward to working with the team for years to come!

Ok Clincal Therapy Group

Learn more about marketing

Marketing moves fast, and staying competitive means staying informed.
Check out our blog for tips, insights, and strategies to help your dealership boost traffic, increase leads, and sell more vehicles.

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Pricing guide